Good to GO
Are you a small business owner or solo practitioner in the healthcare industry struggling to get enough clients, while figuring out how to set up your business?

Good to GO is a 5 week course designed to help ensure your marketing and messaging foundation is rock-solid. We’ll cover the fundamentals of marketing for the sole practitioner or small business owner in the healthcare industry. Topics range from identifying your ideal clients, how to locate them, and how to engage those clients on their level. We focus on how to grow your business, and also how to improve your skills at running your business. You know how to help your clients, but the daily grind is a whole different brew when you are your own boss.

Don’t know who your ideal client is? Do you find yourself trying to market to EVERYONE because you just need clients NOW?

This is exactly WHY I created the Good to GO course.  It’s to help business owners in the healthcare field navigate their way through these tough times, and wild waters.

Course Instructed by: Nancy Ruffner

“You can’t start until you start.”

The September 2021 group coaching experience is underway.
New session launch date coming soon!

This course includes:

  • 5 Weekly Sessions Facilitated by Nancy
  • Group exercises
  • Homework Assignments
  • 60 extra minutes of Office Hours (weekly)
  • Q&A
Good to GO
Are you a small business owner or solo practitioner in the healthcare industry struggling to get enough clients, while figuring out how to set up your business?

Good to GO is a 5 week course designed to help ensure your marketing and messaging foundation is rock-solid. We’ll cover the fundamentals of marketing for the sole practitioner or small business owner in the healthcare industry. Topics range from identifying your ideal clients, how to locate them, and how to engage those clients on their level. We focus on how to grow your business, and also how to improve your skills at running your business. You know how to help your clients, but the daily grind is a whole different brew when you are your own boss.

Don’t know who your ideal client is? Do you find yourself trying to market to EVERYONE because you just need clients NOW?

This is exactly WHY I created the Good to GO course.  It’s to help business owners in the healthcare field navigate their way through these tough times, and wild waters.

Course Instructed by: Nancy Ruffner

“You can’t start until you start.”

Use Code EARLY_BIRD for $100 Off Course between August 25th & September 8th

This course includes:

  • 5 Weekly Sessions Facilitated by Nancy
  • Group exercises
  • Homework Assignments
  • 60 extra minutes of Office Hours (weekly)
  • Q&A
In this course, you’ll discover:

N Limiting beliefs that may be hindering you like mindset and money blocks.

N Learn the “U-Turns” you’ll need to move past challenges facing you and your business.

N Understand keys to conversations to actively engage your new and existing customers.

N How do you tell them how much you charge, and when?

N Get in front of your client’s “when-shield” – be visible WHEN your clients need you.

N Identify YOUR target audience and your IDEAL Clients.

N Rethink your networking to serve you AND your clients.

We cover these topics in detail during the Good To Go 5 week course. Want to learn more about all of the above? Sign up now!

About the Course

  I  The Course price is $497. Watch for Early Bird registration! 

  I  (5) 1 hour-long class meetings in Zoom.

  I  Bonus opportunities include weekly Office Hour with exposure to Nancy’s mastermind group called the “Painkillers”.

  I Small class size, to build camaraderie, accountability and long-lasting connections.

  I Teaching, instructional content prepared and delivered.

  I Informal atmosphere, we are all moving forward together.

  I Instruction, group exercises, discussion, and Q&A.

  I Homework Assignments, personal development and reflection opportunities.

Who is this course not for?

Well, I’m really glad you asked such an important question, thank you. 

This course is not for people who are not ready to do the work.

If your preferred mode of marketing is to invest from your savings or profits into paying for ads, then this course is NOT for you. 

If you have several employees, this course may not be tailored to your specific business needs. 

Office Hours

  I Office Hours Wednesdays between 4:00 PM and 5:00 PM EST.

  I 60-minute weekly opportunity to meet with Nancy and other classmates plus a sneak peek into the Painkillers mastermind group.

  I Extra Instruction I call “Snackables.”

  I Open Q&A.

  I Networking.

  I Case Studies.

  I Discuss and celebrate your successes.

  I Review homework assignments.

Testimonials
…you opened up my mind from saying everybody is my client, when in fact we have to have an ideal client to shoot for. So that really helped me. I’m so happy that I found your class. For me, what I really took from the class is your ideal client that you spoke about.
Adrianne Crawford

Coaching and mentoring come naturally for Nancy, along with her positive energy, vast knowledge of the area, and available resources. All of this combined, provided me critical information to help start my own independent patient advocacy business.
Rachel L. Vaughters, BCPA

I really appreciated Nancy’s Teaching style. OMG! I appreciate that you gave us homework because it really made me stop and think. I hadn’t had exposure to that before and it’s really going to be useful to me going forward. You want us to do better. You want us to be able to build our businesses to help people, and we’re people helpers and so we don’t necessarily have the skills yet to run a successful business. And I thank you for bringing all of those pieces together to help us do that.
Chris Van Haren

Video Testimonials
Testimonial By: Lorraine Swedburg
About Me

Hi! I’m Nancy Ruffner, The Healthcare Practitioner’s Coach. With a love based in social sciences, I began my patient advocacy agency to apply direct pressure to the wounds I saw within the healthcare system, as a direct result from helping my elderly parents as they aged and passed. During this difficult time, I felt the frustration of navigating a complex healthcare system, one that shows no signs of getting any better. 

From my personal and professional experiences, I found there were more ways for me to help, connect, and serve within the healthcare community. Since then, I’ve expanded my vision to help others to use their tremendous skills and expertise inside their healthcare practices. I love to help others build confidence in their own small businesses. For this reason I offer webinars and courses to other healthcare practitioners who are hanging out their shingles, just like I did. 

As The Healthcare Practitioner’s Coach, I evolved beyond the patient advocate, into a resource for my professional peers who also want to heal the wounds they see in their specialty. I am here to guide those who need an experienced helping hand to continue to do what they love to do in a way that is more full of meaning to them.